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Tips for Hiring and Training Assistants

Your team is nice but are they knowledgeable, personable, and presentable? As company representatives, your team should also demonstrate the following professional characteristics:

  • Respect for the company and its mission
  • Genuine interest in the product
  • Extensive product/service knowledge
  • Working knowledge of the marketing campaign and message
  • Professional appearance

What makes a great assistant?

Training Assistants

Recruiting Assistants Taken from 2007 STC Veterans Panel Workshop

Effectively Utilizing Assistants Notes from the 2011 STC Workshop

Assistant Workshop Resources from the 2015 STC